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We’re fully in summer mode across the produce aisle—stone fruit is eating great, berries are steady, and grilling items are moving strong. There are still a few gaps as growing regions shift north, but plenty of promotable opportunities to lean into right now, along with early fall items starting to show up. See below for what’s new, what’s moving, and what to plan around this week.
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One thing that makes stone fruit season exciting is the fantastic selection, with fun hybrids and new varieties popping up all the time. This can make you appreciate the season all the more, as some of our favorite varieties are only around for a short while, sometimes only a few days, such as Red Line White Nectarines and the beloved Nectaplum. Reach out to your Account Manager to lock in your preferred stone fruit varieties before they’re gone!
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The category continues to expand beyond the basics, with specialty melons like Charentais, Piel del Sapo, and Canary bringing more variety in flavor, texture, and appearance. Look for these and other specialty varieties coming on later this season.
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